
With new tools and strategies emerging daily, staying competitive requires focused, hands-on learning. GENERATE is a one-day AI accelerator designed for professionals who need practical skills, expert insights, and real-world applications—without the fluff. Walk away with the knowledge, frameworks, and connections to integrate AI effectively and drive results.
*Delicious Breakfast and Lunch Included
THE HUMANS BEHIND CLASS SESSIONS
VP of Product, Marketing, and Operations
SVP
Undersecretary of Science & Technology
AI Services Director & Host of "You & AI"
Head of Global Growth & Strategy
Founder/CEO
Chief Data & Analytics Officer
Acting Secretary
President
President
CAIO
CEO
Director of Design and Motion
Creative Director
Principal Architect, Responsible AI & Tech
Julie Towns leads product marketing and product operations at Pinterest. Her team is responsible for influencing product strategy and roadmap priorities, managing alpha/beta programs, global go-to-market operations, and growing adoption and engagement across consumer, creator, shopping, and advertising products.
Julie has spent the past 12+ years leading product marketing, product operations, and brand marketing teams in advertising and consumer tech, e-commerce, and digital media industries. As part of these roles, she's led teams who’ve launched and driven adoption for hundreds of new products and features, built go-to-market processes and roadmap tools, and created voice of customer and alpha/beta programs.
Before joining Pinterest, Julie built and led the product marketing and launch management orgs at Amazon Advertising. Earlier in my career, she led product marketing at Comscore for the audience and measurement businesses, and prior to that she drove digital strategy and branding for AOL media properties.
Jeanine Gubler Heck is Vice President of Artificial Intelligence Product in the Technology and Product organization of Comcast. In this role, Jeanine is leading the company’s efforts to bring artificial intelligence into Xfinity products. She was the founding product manager for the X1 voice remote which allows customers to interact with their TV through intuitive voice commands. Additionally, Jeanine’s team develops other AI products including computer vision algorithms for Xfinity Home cameras, media analytics for TV, and customer experience interactions via an Xfinity virtual assistant.
Since joining Comcast in 2007, Jeanine has used her entrepreneurial approach to product management to build algorithms that enhance user experiences. Prior to her current role, Jeanine led the launch of a cloud-based TV search engine as well as the company’s first TV recommendations engine.
In 2012, Jeanine was the founding leader of Comcast’s Women’s Network for its inaugural three years. Jeanine spends her time outside of work encouraging young people to pursue careers in technology. She sits on the board at her alma mater, St. Hubert High School for Girls, and she mentors computer science students at Lower Merion High School.
Jeanine received her bachelor’s degree in Computer Science & Engineering from the University of Pennsylvania and an MBA from Columbia University. She lives in the Philadelphia area with her husband and 4 children
Over 10 + years of expertise in Digital Transformation & Artificial Intelligence. Currently AI Services Director at Welocalize, she is at the forefront of driving AI innovation for global markets, working with some of the world's largest enterprises.
She is known for her ability to bring together leaders from top organizations, across multiple domains & is deeply invested in exploring and discussing the societal impact of AI. She hosts the "You & AI" series, an initiative aimed at demystifying complex AI concepts for a broader audience. Her influence extends to speaking engagements at industry events and CXO round tables for prominent companies like HPE, Nvidia, Intel, AWS, and VMWare, making her a respected voice in the field of artificial intelligence.
Michelle is the Chief Data and Analytics Officer at McDonald’s, leading the Data, Analytics and AI practice for the Enterprise, Michelle and her team enable McDonalds to capture and harness the full value of their data assets to more effectively run and grow the business.
Michelle brings 30 years of experience to Strategy, Insights and Analytics, having most recently lead the Global Insights and Analytics team at McDonald’s. Since joining McDonald’s, Michelle has stood up a both a Foresight team and a GenAI COE, connected human insights with data and analytics to drive bigger business impact, and played a critical role in the new global innovation process, Michelle is also a passionate people leader and people developer.
Prior to McDonald’s, Michelle worked at Mars Wrigley and other notable brands, like Clorox.
Prior to living in Chicago, Michelle had the opportunity to live and work in Europe for four years. In her free time, Michelle loves music, travelling the world, and checking out new restaurants. She hopes to get to 100+ countries in her lifetime.
Julie Su became Acting Secretary of Labor or March 11, 2023. She was previously confirmed by the Senate to serve as the deputy secretary of labor on July 13, 2021. As deputy secretary, she served as the de-facto chief operating officer for the department, overseeing its workforce, managing its budget and executing the priorities of the secretary of labor.
Prior to joining the U.S. Department of Labor, Deputy Secretary Su served as the secretary for the California Labor and Workforce Development Agency. The LWDA enforces workplace laws, combats wage theft, ensures health and safety on the job, connects Californians to quality jobs and career pathways, and administers unemployment insurance, workers compensation and paid family leave.
Su is a nationally recognized expert on workers' rights and civil rights who has dedicated her distinguished legal career to advancing justice on behalf of poor and disenfranchised communities and is a past recipient of a MacArthur Foundation "genius" grant.
Jesse M. Ehrenfeld, MD, MPH, was inaugurated as president of the American Medical Association in June 2023. He is a senior associate dean, tenured professor of anesthesiology and director of the “Advancing a Healthier Wisconsin Endowment” at the Medical College of Wisconsin. He was elected to the American Medical Association Board of Trustees in 2014.
Dr. Ehrenfeld divides his time among clinical practice, teaching, research and directing a $560-million statewide health philanthropy. He also has an appointment as an adjunct professor of anesthesiology and health policy at Vanderbilt University in Nashville, Tenn., and as an adjunct professor of surgery at the Uniformed Services University of the Health Sciences in Bethesda, Md. Dr. Ehrenfeld is a consultant to the World Health Organization Digital Health Technical Advisory Group and previously served as co-chair of the Navy Surgeon General’s Taskforce on Personalized and Digital Medicine and as a special advisor to the 20th U.S. Surgeon General.
Dr. Ehrenfeld’s research, which focuses on understanding how information technology can improve surgical safety and patient outcomes, has been funded by the National Institutes of Health (NIH), the Department of Defense, the Robert Wood Johnson Foundation, the Anesthesia Patient Safety Foundation, and the Foundation for Anesthesia Education and Research. He currently serves on the National Academy of Medicine’s Health Policy Fellowships and Leadership Programs Advisory Committee.
His work has led to the publication of more than 275 peer-reviewed manuscripts. He is editor-in-chief of the Journal of Medical Systems and has co-authored 22 clinical textbooks that have been translated into multiple languages. Dr. Ehrenfeld has received numerous awards for his research and is a recipient of several prestigious teaching awards.
Behshad Behzadi, PhD, is a distinguished computer scientist with expertise in algorithms, web search ranking, natural language understanding, speech recognition, machine learning and generative AI (GenAI).
He leads Google Cloud Generative Conversational AI, focusing on applying Google’s latest advancements in AI to reimagine customer experience and operations for large enterprises.
Behzadi joined Google Zurich in 2006 and has played a key role in Google’s AI-first strategy as co-founder of the Google Assistant, Google Lens, Google Smart Display and the Next Gen Assistant, a breakthrough in mobile assistant technology with on-device Machine Learning for a lightning fast experience. Prior to that, he led several core web search ranking teams such as Freshness, Safesearch and pioneered usage of Entities, Context, and ML in Search.
Behzadi holds a PhD in Bioinformatics from Ecole Polytechnique in Paris, and did post-doc research at the Max Planck Institute for Molecular Genetics, focusing on algorithmic comparative genomics.
Antoine Dickens-Rouse is the Director of Design and Motion at Outright. During his time at Outright, he has led brand and creative direction for clients including YouTube, Google, Marriott International, Adidas x Ivy Park, and more. He uniquely blends technology and creativity in his process, and has a strong focus on leveraging Generative AI and other advanced AI toolsets. He has pioneered groundbreaking storytelling techniques that not only elevate brand narratives but also streamline creative workflows. Early in his career, he created AR ads as a part of integrated marketing campaigns for televised shows and syndicated radio stations for CBS Outdoor, radio.com, and Viacom/MTV Networks. Antoine’s most notable achievements during his design career consist of being a recipient of multiple Clio Awards and ProMaxBDA awards, and a “30 under 30 Award” by Cablefax.
Your teams are ready for AI—but is your organization ready to lead them? Drawing from TELUS's successful journey with 50,000 users, this keynote reveals how to democratize AI while maintaining ironclad security. Glimpse the future of work as we explore Agentic AI and next-gen copilots, and learn how to empower your workforce today for the collaborative human-AI workplace of tomorrow.
The AI race has frustrated many. While 98% of business leaders want to adopt AI and may have experimented with it, only less than 10% can point to specific AI benefits in their P&L. It goes beyond immature technologies, highlighting core challenges that require transforming the workplace to embrace AI.
To succeed, executives must enhance their project management capabilities, including executive sponsorship, reward incentives, training and instruction, and better workforce collaboration. Teams need to feel capable, encouraged, and empowered to work across departments, manage and train AI tools, and foster better data governance.
Key Learning Takeaways:
Presented by Fuel iX
This workshop delves into the practical implementation of Generative AI for maximizing productivity and agility in large enterprises. Drawing from a real-world case study of an organization with 50,000 users, participants will explore the concept of AI copilots and their transformative impact on workflow efficiency.
The workshop covers creating and prompting copilots, understanding the strengths and limitations of RAG and knowledge bases, and strategies for driving organization-wide adoption. Executives will gain insights into overcoming adoption barriers, identifying high-impact use cases, and fostering a culture of AI-driven innovation using Fuel iX Copilots.
Key takeaways that participants will learn...
Presented by Outright
This hands-on session offers a behind-the-scenes look at Outright's AI art project for Schmidt Sciences at the National Portrait Gallery, showcasing how AI is reshaping creative workflows. Attendees will explore the strengths and limitations of AI design platforms, ethical and legal considerations around rights and likeness, and the evolving role of AI in art. Whether you're an artist, designer, or AI enthusiast, this session provides practical insights into using AI as a creative tool while maintaining artistic intent and originality.
Key takeaways include:
Presented by Codeium
This hands-on session dives into the technical foundations of integrating AI-assisted coding tools into your IDE, focusing on real-world implementation strategies and performance considerations. Discover how to optimize your developer workflows, troubleshoot common challenges, and ensure your organization is positioned to harness the full potential of next-generation code generation platforms.
Key takeaways include:
Presented by Fuel iX
In this interactive workshop, executives will dive into the critical realm of AI safety and vulnerability detection, tailored for non-technical users.
Participants will explore key concepts in AI security, engage in red-teaming exercises, and even design their own AI attack scenarios. This practical approach equips leaders with the knowledge to identify potential vulnerabilities in AI systems and implement robust safety measures.
By the end of the session, executives will have a comprehensive understanding of AI safety principles and practical tools for safeguarding their organization's AI implementations, essential in an era of rapid Generative AI adoption.
Key areas we'll cover include:
AI interfaces are evolving from static designs to dynamic, context-aware experiences. Using LangChain, LangGraph, and modern frontend frameworks, Generative UI enables real-time interface adaptation through natural language processing, streaming component generation, and dynamic data visualization.
This hands-on workshop guides developers through building adaptive UIs with practical examples. Learn to implement streaming UI generation, intent-driven visualization, and autonomous workflow orchestration while maintaining performance and trust.
Key things you'll learn include:
Many companies experimenting with AI-powered conversation and content design find themselves stuck in incremental progress. The real breakthroughs come when teams think bigger—reimagining how AI can enhance creativity, improve accuracy, and drive engagement at scale.
This hands-on workshop will explore advanced strategies for structuring AI-driven interactions, reducing hallucinations, and equipping your generative content with powerful tools for testing, localization, and persona development. Whether you’re designing for chat, voice, or multimodal experiences, you’ll gain practical techniques to level up your AI capabilities and push past conventional limits.
Key Learning Takeaways:
Beyond the Basics – Techniques to enhance AI-driven conversations and content generation
Smarter, More Reliable AI – Strategies to improve accuracy and reduce hallucinations
Interactive Challenges – Apply new tools and approaches to create high-impact AI experiences
Overview of prompt hacking threats: injection, leaking, and jailbreaking
Identification of vulnerabilities arising from untrusted inputs
Real-world case studies and red teaming in AI security
Strategies and best practices to mitigate prompt-based security risks
AI-driven development tools are advancing rapidly—from code-completing copilots to fully agentic IDEs capable of building applications with minimal human input. These tools are not just assisting developers; they are evolving into AI-driven junior engineers capable of executing complex development tasks.
In this interactive workshop, we’ll survey the latest AI tools revolutionizing software development, from copilots embedded in IDEs to AI agents that autonomously generate and refine code. A live demo will showcase an AI-driven IDE building an application from scratch—without a single line of human-written code. We’ll also explore how these advancements are transforming developer workflows, what it takes to integrate AI effectively, and the skills developers need to stay ahead. AI won’t replace developers, but those who embrace it will outperform those who don’t.
Key Learning Takeaways:
Integrating Large Language Models (LLMs) into business operations requires more than just access—it demands a clear understanding of how different models perform under real-world conditions. This interactive workshop introduces a structured evaluation approach, allowing participants to compare multiple LLMs side by side and analyze their strengths in factual accuracy, reasoning, creativity, coherence, and bias.
Through hands-on exercises, attendees will explore key performance metrics like response latency, token usage, and perplexity to assess model efficiency and reliability. By the end of the session, participants will be equipped with the insights needed to make more strategic, data-driven decisions about AI model selection and deployment, ensuring their AI initiatives are both effective and scalable.
Key Learning Takeaways:
Retrieval-Augmented Generation (RAG) is transforming how we extract insights from large documents by combining retrieval-based search with generative AI for more precise, context-aware answers.
This hands-on tutorial walks you through building a PDF Question-Answering System powered by Google Gemini (via Vertex AI) and FAISS for vector-based search. Whether you're working with research papers, legal contracts, or technical manuals, this guide provides a step-by-step framework to implement real-world RAG applications from scratch.
Key Learning Takeaways:
Vice President, Artificial Intelligence Northwestern Mutual
Anju Gupta is vice president of artificial intelligence at Northwestern Mutual. In this role, she is accountable for providing technical leadership, guiding the company’s AI roadmap and collaborating with cross-functional teams to deliver business-driven AI solutions. Anju joined the company in October 2020 and has been instrumental in helping to shape Northwestern Mutual’s AI initiatives, including building an ethical framework for implementing AI products. She is also a member of the Northwestern Mutual Data Science Institute executive steering team, which is a partnership that contributes to the formation of a technology ecosystem and advances southeastern Wisconsin as a national hub for technology. Anju also serves on the AI advisory board for LIMRA/LOMA, the Milky Way Tech Hub Coalition and a few AI startups. She has been recognized as the 2023 Women of Influence by Marquis and has also been awarded the 2024 Top 100 AI professionals in the U.S.
VP & Lead Software Engineer JPMorgan Chase
With over ten years of work experience in software engineering and architecture, I am a passionate and skilled developer who strives to deliver high-quality solutions for complex business problems. I currently work as a Software Engineer at JPMorgan Chase, where I leverage my AWS, and Apigee certifications to design, develop, and deploy scalable and secure APIs for various financial applications. Previously, I was an Architecture Lead Analyst at Citi, where I led a team of developers and analysts to implement a API gateway framework. I also have experience as a Senior Software Engineer at Fannie Mae, where I worked on several web development projects using Hugo, a static site generator and service mesh for micro service integration. My core competencies include API management, service mesh, web development, cloud computing, and agile methodologies. I am always eager to learn new technologies and best practices, and to collaborate with diverse and talented teams. My mission is to use my expertise in software engineering and architecture to create innovative and impactful solutions that improve the lives of millions of people.
Head of Data & AI Banking Bank of America
Awais Sher Bajwa is a leader in Data and AI banking, as well as a tech entrepreneur and angel investor. With a career spanning over 15 years, Awais has led over 60 strategic deals, including IPOs, M&A, and capital raises, with a total value exceeding $60 billion. Awais founded Bank of America’s global AI banking practice in Palo Alto. His unique insights into AI adoption within financial institutions as well as the broader AI landscape position him as a distinguished strategic advisor on AI. Prior to his current role, Awais established the software investment banking practice at Bank of America and the digital infrastructure banking practice at Barclays in London.
Awais holds a Master’s degree in Engineering from the University of Oxford.
Associate Director, Data Science Merck
Data science leader with years of hands-on and leadership experience in Artificial Intelligence, Machine Learning, & Natural Language Processing (NLP). Proven track of successes with developing and implementing impactful AI solutions in both large tech and start-up settings. Currently leading Merck’s flag-ship Gen-AI product in human health. Ex-Meta research data scientist tech lead in AI Infra. Ex-start-up founder in the space of NLP.
Chief Product Officer Gannett Media
Renn Turiano is Chief Product Officer for Gannett Media. He is an established product leader with 30+ years delivering successful customer experiences. He has deep operational experience and expertise in organizational leadership and end-to-end product development. Previously, Renn served as VP of Product and Design at NBCUniversal where he helped incubate and launch the Peacock streaming service. Prior to Peacock, Renn was at Amazon where he built and led multiple teams, driving the creation of numerous successful products and features. Additionally, he has held product and design roles at RAPP, HTC, McKinsey, Goldman Sachs, among others.
Head of Applied Innovation Lab Thomson Reuters
Yulia Pavlova, PhD, is the Head of Applied Innovation Lab at Reuters. At Reuters she is leveraging AI technology to revolutionize the news and media landscape, focusing on enhancing accessibility and discoverability of multimedia news content. Yulia Pavlova is a strategic leader with 15+ years of experience in ML and cloud-based AI technology advancement, driving innovation through strategic research, cross-disciplinary collaboration, and product development. Her team brings value through translating complex scientific concepts into commercially viable AI products, enhancing customer experience, and driving market growth. She has PhD is Scientific Computing, and Applied Mathematics and Cybernetics.
Vice President, Product - Responsible AI & Tech Salesforce
Rob Katz is Vice President of Product Management in Salesforce's Office of Ethical and Humane Use of Technology. Rob leads the Responsible AI & Tech team, which ensures that Salesforce's products, software, and services are designed, developed, and delivered responsibly. Prior to Salesforce, Rob worked for Amazon Alexa, Acumen Fund, and the World Resources Institute. He holds a BA from Georgetown and MBA from Stanford.
Head of Conversational AI Verizon
Bala Maddali is a strategist, influencer, innovator, story-teller, insights-driven product leader who is passionate about the convergence of people, products, experience, and technology.We live in an algorithmic digital world that craves for humanness. He strongly believes human-centered Ai is the secret sauce that blends the digital and the human behavior to humanize the experiences. He leads the Conversational Ai Channels, Product & Customer Experience for the Verizon Consumer group. He has a proven track record in leading and driving strategy, transformation and, commercialization of next-generation Digital experiences, Conceptualizing and enabling industry best and first products to delight customers and enable sustainable growth and value. He is a curious speaker at multiple industry leading customer experience & Ai forums.He has 12 patents in the area of mobile and TV second screen convergence experience, social TV and voice & gesture-based app interactions.
Founder AI Leadership Institute
Noelle Russell is a multi-award-winning technologist with an entrepreneurial spirit who specializes in helping companies with emerging technology, Generative AI, and LLMs. She has led teams at NPR, Microsoft, IBM, AWS and Amazon Alexa, and is a consistent champion for Data and AI literacy.
Senior Practice Manager AWS
She is a Senior Practice Manager that started and led customer engagement globally on Responsible AI. Diya leads discussions organizations in various industries on taking intentional action to build trust in AI by uncovering potential unintended impacts, and mitigating risks related to its development, deployment and use. She also meets with legislators and policy makers globally to provide perspective to influence imminent regulation and policy on AI. For the first 15 years of her career, she worked in early-stage companies in consulting and in roles focused on scaling their products for acquisition. She is an international speaker; has been awarded and recognized in the industry for her work in Responsible AI; serves on non-profit boards; mentors through multiple organizations; and guest lectures on responsible and inclusive technology.
Keynote Sessions
All Class Sessions
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Class Completion Certification(s)
Delicious Food & Beverages All Day
Reception & Networking
The leaders of this new era are being defined now.