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Agenda

All times EDT. Session times subject to change. Keep checking back for new updates!

8:00am - 9:00am •

Registration & Networking Breakfast

Before we start a full, amazing day at Generate, join us for a networking breakfast on the restaurant level of Upside on Moore. 
9:00am - 9:15am • Keynote Stage

Opening Remarks

Welcome to GNRT! Get ready for a truly impactful day of learning at the edges of the Generative AI ecosystem and discussion. We kick off today's fun with a few opening remarks from Modev's founder and CEO, Pete Erickson.
9:15am - 9:30am • Keynote Stage

Unlocking the Future with Generative AI

This thought-provoking keynote explores how generative AI is reshaping industries by enabling systems that can create, innovate, and solve complex problems at unprecedented scales. From content generation to decision-making, discover the real-world applications, emerging trends, and opportunities for organizations to stay ahead in an AI-driven world.

9:30am - 9:45am • Keynote Stage

An Executive Perspective on Responsible AI

Delve into the critical challenges facing executives as they integrate AI technologies into their organizations. Topics include addressing algorithmic bias, ensuring data privacy, and building trust through transparency. Leaders will gain actionable insights for crafting strategies that balance innovation with ethical and regulatory considerations.

9:45am - 10:00am • Keynote Stage

The Rise of AI Agents: Reshaping Enterprise Automation

Explore how the evolution from basic automation to AI agents is revolutionizing enterprise operations. These sophisticated systems can understand context, interact with multiple platforms, and execute complex tasks autonomously. Learn how AI agents are enhancing efficiency and unlocking new possibilities across industries.

10:00am - 10:15am • Keynote Stage

The Creative Edge of Humanity

At the intersection of art, design, and generative AI lies a space where creativity thrives. This keynote examines how AI-driven tools are empowering creators to expand their boundaries while remaining authentic. Gain strategies for staying innovative and navigating the evolving relationship between human ingenuity and machine capabilities.

10:15am - 10:30am • Keynote Stage

The Integrated Developer Environment Imperative

Next-generation IDEs are evolving beyond simple code editors to comprehensive platforms that enhance developer productivity, collaboration, and code quality. Learn how advancements in developer tools are shaping the software development landscape and enabling teams to innovate faster and more efficiently.

10:30am - 11:00am •

Networking Break

Before we kick off the first classes of the day, grab some fantastic food on the restaurant level of Upside on Moore. Choose from many food options, do some networking, and visit with our fantastic sponsors!

11:00am - 12:00pm • AI Leadership & Safety Track

Transformation: The Key to Winning the AI Race

The AI race has frustrated many. While 98% of business leaders want to adopt AI and may have experimented with it, only less than 10% can point to specific AI benefits in their P&L. It goes beyond immature technologies, highlighting core challenges that require transforming the workplace to embrace AI.

To succeed, executives must enhance their project management capabilities, including executive sponsorship, reward incentives, training and instruction, and better workforce collaboration. Teams need to feel capable, encouraged, and empowered to work across departments, manage and train AI tools, and foster better data governance.

Key Learning Takeaways:

  • Executive sponsorship as the lynchpin in sponsoring and encouraging widespread adoption.
  • Proven programs to overcome employee resistance to AI adoption.
  • Effective incentive mechanisms to ensure continued focus on integrating AI.
  • The right kind of training to ensure long-term success.
geoff-livingston
Geoff Livingston Chief Strategy Officer CognitivePath
11:00am - 12:00pm • Agentic AI Track

Agentic AI, Productivity, and Adoption: Lessons from an Enterprise with 50,000 Users

Sponsored by Fuel iX

This workshop delves into the practical implementation of Generative AI for maximizing productivity and agility in large enterprises. Drawing from a real-world case study of an organization with 50,000 users, participants will explore the concept of AI copilots and their transformative impact on workflow efficiency.

The workshop covers creating and prompting copilots, understanding the strengths and limitations of RAG and knowledge bases, and strategies for driving organization-wide adoption. Executives will gain insights into overcoming adoption barriers, identifying high-impact use cases, and fostering a culture of AI-driven innovation using Fuel iX Copilots.

Key takeaways that participants will learn...

  • Foundations & Concepts: Core principles of AI copilots and Agentic AI, plus strategies to maximize enterprise value.
  • Strategic Implementation: Identifying and deploying high-impact use cases with simple, scalable tools, backed by real enterprise examples.
  • Technical Mastery: Practical skills for customizing copilots, crafting effective prompts, and implementing RAG and knowledge bases.
  • Change Management: Strategies for driving adoption at scale, modeled on TELUS Digital’s rollout to 50,000 users.
bret-kinsella
Bret Kinsella GM and SVP Fuel iX
11:00am - 12:00pm • Design & Content Track

From Concept to Execution: A Real-World Journey Into AI Art & Design

Sponsored by Outright

This hands-on session offers a behind-the-scenes look at Outright's AI art project for Schmidt Sciences at the National Portrait Gallery, showcasing how AI is reshaping creative workflows. Attendees will explore the strengths and limitations of AI design platforms, ethical and legal considerations around rights and likeness, and the evolving role of AI in art. Whether you're an artist, designer, or AI enthusiast, this session provides practical insights into using AI as a creative tool while maintaining artistic intent and originality.

Key takeaways include:

  • The evolution of the artform and the strengths and weaknesses of various AI design platforms
  • Opportunities and limitations of designing with AI technology
  • Questions of rights, ethics and likeness in the world of AI design
  • What can be unlocked by artists' deep in the AI landscape and artform
Kate Gazzillo
Kate Gazzillo Creative Director Outright
Antoine Dickens-Rouse
Antoine Dickens-Rouse Director of Design & Motion Outright
Jared-Schwartz copy
Jared Schwartz CEO Outright
11:00am - 12:00pm • Prompt Engineering Track

The Art of Effective Prompting

Prompt engineering is a critical skill for deriving meaningful outputs from generative AI systems. This session dives into foundational techniques for crafting prompts that drive accurate, creative, and contextually relevant results. Attendees will learn how to refine their approach to maximize the value of AI tools.

11:00am - 12:00pm • Code Generation Track

Empowering Your IDE with AI: Best Practices for Seamless Code Generation

Sponsored by Codeium

This hands-on session dives into the technical foundations of integrating AI-assisted coding tools into your IDE, focusing on real-world implementation strategies and performance considerations. Discover how to optimize your developer workflows, troubleshoot common challenges, and ensure your organization is positioned to harness the full potential of next-generation code generation platforms.

Key takeaways include:

  • Core requirements and best practices for integrating AI coding tools into your IDE
  • Strategies for measuring effectiveness and maintaining quality in AI-driven development workflows
  • How to troubleshoot common integration challenges and align AI capabilities with team goals
  • Insights and tactics to future-proof your development environment for rapid AI advancement
vanessa-salas
Vanessa Salas Strategic Engineer Codeium
12:00pm - 1:30pm •

Lunch Break

After a full morning of ideas, inspiration, and learning, we break for lunch. Enjoy some awesome food and use the time to network, chat with our sponsors, or just reset before the afternoon classes begin.

1:30pm - 2:30pm • AI Officers Strategy Track

Fortify: AI Safety and Vulnerability Detection for Non-technical Users

Sponsored by Fuel iX

In this interactive workshop, executives will dive into the critical realm of AI safety and vulnerability detection, tailored for non-technical users.

Participants will explore key concepts in AI security, engage in red-teaming exercises, and even design their own AI attack scenarios. This practical approach equips leaders with the knowledge to identify potential vulnerabilities in AI systems and implement robust safety measures.

By the end of the session, executives will have a comprehensive understanding of AI safety principles and practical tools for safeguarding their organization's AI implementations, essential in an era of rapid Generative AI adoption.

Key areas we'll cover include:

  • Foundations & Concepts: Key AI safety principles and vulnerability detection strategies for non-technical executives.
  • Threat Landscape: Enterprise-focused risks and vulnerabilities in AI systems, with real-world examples.
  • Red Teaming Essentials: Core techniques for simulating adversarial attacks and stress-testing AI models.
  • Practical Application: Hands-on experience designing and executing AI attack scenarios to identify system weaknesses.
  • Strategic Implementation: Integrating AI safety into enterprise security frameworks and governance structures.
bret-kinsella
Bret Kinsella GM and SVP Fuel iX
1:30pm - 2:30pm • Agentic AI Track

Building Generative UIs: LLM-Powered User Interface Architecture

AI interfaces are evolving from static designs to dynamic, context-aware experiences. Using LangChain, LangGraph, and modern frontend frameworks, Generative UI enables real-time interface adaptation through natural language processing, streaming component generation, and dynamic data visualization.

This hands-on workshop guides developers through building adaptive UIs with practical examples. Learn to implement streaming UI generation, intent-driven visualization, and autonomous workflow orchestration while maintaining performance and trust.

Key things you'll learn include:

  • How to build event-driven systems for streaming UI generation
  • Best practices for process user intent for dynamic interface adaptation using LangChain/LangGraph
  • Tactucs for connecting modern frameworks with LLM backends
  • Managing dynamic updates while maintaining application stability
noble-ackerson
Noble Ackerson Director of AI Product Management Ventera
1:30pm - 2:30pm • Design & Content Track

Personalized Content Creation with AI

Harness the power of generative AI to produce tailored, engaging content at scale. This session explores techniques for leveraging AI to adapt content for diverse audiences and platforms while maintaining brand consistency and human oversight. Learn how to use AI as a partner in crafting personalized experiences.

1:30pm - 2:30pm • Prompt Engineering Track

Advanced Prompt Engineering for Business Solutions

Take prompt engineering to the next level with advanced techniques tailored for enterprise applications. This session demonstrates how to customize prompts to improve efficiency, accuracy, and outcomes in areas like content generation, data analysis, and customer interactions.

1:30pm - 2:30pm • Code Generation Track

The AI-Assisted Developer: Forging Workflows For The AI-Leveraged Developer

AI-driven development tools are advancing rapidly—from code-completing copilots to fully agentic IDEs capable of building applications with minimal human input. These tools are not just assisting developers; they are evolving into AI-driven junior engineers capable of executing complex development tasks.

In this interactive workshop, we’ll survey the latest AI tools revolutionizing software development, from copilots embedded in IDEs to AI agents that autonomously generate and refine code. A live demo will showcase an AI-driven IDE building an application from scratch—without a single line of human-written code. We’ll also explore how these advancements are transforming developer workflows, what it takes to integrate AI effectively, and the skills developers need to stay ahead. AI won’t replace developers, but those who embrace it will outperform those who don’t.

Key Learning Takeaways:

  • Understand the AI tools available for developers
  • Review the capabilities of state-of-the-art agentic IDEs
  • Discuss how developer workflows must evolve in an AI-assisted world
  • Share lessons learned from driving AI tool adoption among 10,000+ developers
sanjeev-sharma-1
Sanjeev Sharma SVP, Development and Engineering Platforms Dell Technologies
2:30pm - 3:00pm •

Networking Break

Grab a beverage and a snack, continue the conversations of the day, and visit some more with our sponsors!

3:00pm - 4:00pm • AI Leadership & Safety Track

AI Strategy and Governance: Balancing Innovation and Risk

Executives are tasked with driving innovation while ensuring accountability in AI adoption. This session explores actionable frameworks for establishing governance systems that foster responsible AI deployment. Learn strategies to mitigate risks like bias, compliance failures, and operational inefficiencies, while empowering your organization to stay competitive in a rapidly evolving AI landscape.

3:00pm - 4:00pm • Agentic AI Track

Deploying and Scaling Agentic AI in Production

Successfully integrating AI agents into business operations requires strategic deployment, rigorous monitoring, and continuous adaptation. This session explores key considerations in scaling agentic AI systems, from infrastructure and security to performance optimization and real-world implementation challenges. Attendees will walk away with strategies for operationalizing AI agents at scale while maintaining reliability, transparency, and alignment with business objectives.

3:00pm - 4:00pm • Design & Content Track

Design Systems in the Age of AI

Discover how AI-driven tools are revolutionizing the way design systems are created and managed. This session focuses on using generative AI to enhance adaptability, automate repetitive tasks, and maintain brand alignment across complex design projects.

3:00pm - 4:00pm • Prompt Engineering Track

Real-World Prompt Engineering Case Studies

This session showcases successful applications of prompt engineering across industries, from healthcare to e-commerce. Attendees will explore case studies, uncover best practices, and gain practical insights into applying prompt engineering to solve real-world challenges.

3:00pm - 4:00pm • Code Generation Track

Building and Maintaining AI-Generated Codebases

Explore how to effectively manage and maintain codebases that incorporate AI-generated components. This session delves into version control strategies, debugging processes, and ensuring long-term scalability and reliability of AI-enhanced development projects.

4:00pm - 6:00pm •

Closing Reception, Demo Hour & Open Mic Night

After a fantastic and FULL day of learning and networking, join us on the restaurant level at Upside on Moore for an afternoon reception complete with food options and all the beverages you could find to your liking.

We'll have a Demo Hour happening from 4pm-5pm and open mic music stage starting at 5pm. 

Make those final connections and have a rad time unwinding a little.